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Volume 1 Number 2 2002
Edited by Dr. Ian Phau - Curtin University of Technology

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Contents
Drivers and Outcomes of Export Marketing Performance in a Developing Country Context
by Craig Julian and Aron O'Cass

Japanese Department Store Buyer-Supplier Relationships
by Brenda Sternquist, Tomoyoshi Ogawa and Alicia D. Cooper

The Influence of Perceived Cultural Differences on Marketing Managers' Strategic Decision Making
by Pascale G. Quester and Janneke von Wendt

Comparison of Marketing Performance Between Manufacturing and Service Sector Firms in Korea
by Sung-Joon Yoon and Yong-Gil Choi

 

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