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Contents
Abstracts
Editorial
Some Characteristics
of Wine Innovators
by Ronald E. Goldsmith
Forecasting
in the Wine Industry: An Exploratory Study
by Sigrun Steinhagen, Jenny Darroch and Bill Bailey
Consumer Preferences
for Wine Attributes in Different Retail Stores: A Conjoint Approach
by Mercedes Sanchez and Jose Maria Gil
New Product
Adoption Process of U.K. Retailers in the Wines and Spirits Product
Field
by Michael Howley and Hayley Myers
The First Australian
Wine Tourism Conference
by Jeske van Westering
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