Contents
Abstracts and Keywords

Editorial

Wrestling with MUDS: Exploring Wine and Alcohol Discussion Forums
by Yaniv Poria and Alex S. Taylor

Strategic Initiatives in the Argentina Wine Industry
by Jay R. Schrock, Charlie R. Adams, Joel D. Nicholson and Tim H. Dodd

Competing in the US Wine Market: Australian Imports and Tasting Scores
by Robert Eyler

The United States Wine Industry: Restraint of Trade and the Religious Right
by Charles R. Britton, Richard K. Ford, and David E.R. Gay

The Changing Structure of UK Brewing and Pub Retailing
by Tim Knowles and David Egan

Wine Marketing Course 2002